The 2008 Boomers Online Media & Social Networking Study by J Walter Thompson and Third Age has found that seeking health and wellness information tops the list of Web-based activities reflecting the most interest, at a whopping 97 percent. Email comes second at 96 percent. As someone who just had his first ECG yesterday (Lipitor, here I come), I know that this figure is partly age-driven, but it shows how important the Web is to healthcare. Here’s the top ten list:
Health tops email for Boomer Web use
25 July 2008 · Leave a Comment
Categories: Education · Healthcare · e-health
Tagged: e-health, Health 2.0, Healthcare

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